
Why Translate Instagram Reels? 3 Data-Backed Reasons
Did you know that 87% of Instagram users engage with content in languages other than English? Yet, most creators still post exclusively in English, competing with over 30 million Reels every day. By translating your Reels into high-demand languages like Spanish, Hindi, or Japanese, you can break free from oversaturated markets, reach billions of new viewers, and boost engagement. Smart creators are going local.
How to Translate on Instagram Using Its Built-In Features
Instagram does not offer an option to translate Instagram videos on the platform. What it offers, however, is the option to translate captions, bios, and comments on your posts.Here is what you can do to translate captions and comments on any Instagram video.
- Step 1: Open Instagram and access the post you want to translate.
- Step 2: Click 'See Translation' on the Instagram post.

Similarly, you can also translate Instagram comments, as well. All you need to do is scroll down to the comments section below the video. Under each of the comments, you can find the 'See Translation' option for translating the comments.
You can translate all the comments below the post by clicking the' See Translation' feature.
How to Translate Instagram Videos with VMEG AI (Free to Try)
Instagram is good, You can enable original and translated captions, but you cannot dub the video to another sound of language if you've got heavier localization needs. VMEG is a tool you might need for easy Instagram translation and dubbing.
Step 1: Save Your Reel
Download the original Instagram Reel you want to translate. If it’s your own, you can save it directly from your account.
Step 2: Translate and Dub with VMEG
Upload your Reel to the VMEG AI Video Translator. Select the original and target languages, and customize the voiceover by choosing from over 7,000 AI voices or cloning your own. Click “Submit” to proceed.If your video contains more than one language, you can also enable the “Multi Languages” option.

Step 3: Edit Scripts & Add Subtitles
Edit the translated script as needed, and be sure to redub the edited sections. Switch speakers and review the redubbed sentences until you’re satisfied with the result.Add subtitles to reach viewers who watch without sound, and customize their style and placement for optimal visibility.

Step 4: Enhance Engagement with Lip-Sync
If you want your translated video to have synchronized lip movements, enable VMEG's Lip-Sync feature to match the mouth movements with the new audio. This is especially useful for talking-head videos. For best results, use clear, well-lit footage with the subject’s face unobstructed.To apply the lip-sync effect, you need to download the video.
How to Add Captions for Instagram Videos
Adding captions to Instagram reels is pretty straightforward. You can either use the built-in feature to add captions or a third-party tool.Here's how to do it with the Instagram in built feature:
Step 1: Open your Instagram app and choose Reels
Before adding captions, you need to create a reel. Launch the app, click the plus sign on the home feed, and choose Reel. You can swipe the home feed to the right to launch it faster.
Step 2: Let Instagram transcribe your video
If your video has audio, you can click "CC" and Instagram will automatically transcribe it and add it as captions. Edit the caption and its presentation on the app itself to make it pop, make it easier to read, and engage the audience.

How to Translate Instagram Captions for All Videos
While Instagram offers the option to translate captions for videos and comments, you may need to enable this feature in the settings. Here’s what you need to do:
Step 1: Before posting your Instagram Reel, tap the three dots to access "More Options."
Step 2: Toggle the "Enable closed captions" button to activate captions.
Step 3: You can also enable the "Translated closed captions" option to have closed captions automatically translated into the viewer’s selected language.

Conclusion
Translating your Instagram Reels isn’t just a nice-to-have. If you’re a creator looking to reach a global audience or a brand wanting to connect with more people, speaking their language makes all the difference.
VMEG Instagram Video Translator
Try VMEG right now and see how easy it is to translate, dub, and localize your Instagram videos in over 170 languages